Once upon a time, to get advice on fashion, we had to wait for a monthly glossy magazine to arrive in the mail. But now, thanks to the internet and social media, trendy content is available almost instantly, and anyone can participate in its creation. Recently, it was TikTok that has become one of the main sources of ideas in fashion and beauty, and the social network itself has formed its own galaxy of fashion influencers who are eagerly invited to fashion weeks.
Do you want to try yourself in this field too, but do not know where to start? In our material, we have collected tips from experienced tiktokers on how to shoot a popular fashion video in tiktok, which will definitely collect a lot of likes.
1) style one specific thing
It is one of the most popular TikTok video genres from trendy content creators. They pick one piece of clothing from the closet and then show you several ways to style it. Choosing something like a blazer or jeans that many people are likely to have in their closets will help you reach a wider audience. Getting familiar will help you stay true to your personal style and fashion sense.
Reply to @isohella styling bloomers 3 ways #personalstyle #vintagestyle
♬ Girl Blunt – Leikeli47
I think making videos like this where you style certain items is a great place to start because it's simple. This does not require too much preparation, but you can focus on the trends that are currently relevant, using what is already in your wardrobe,
– says blogger Andy Johnston.
If you have an impressive collection of some of the same things, for example, shoes, bags or T-shirts from your favorite band's merch, then shoot a video showing your wealth. Johnston, for example, captivated audiences with her collection of cowboy boots.
I'm from a country western city xo # summerfashion21 # 2021fashiontrends #cowboyboots #cowboybootoutfit
♬ High Horse – Kue Remix – Kacey Musgraves
2.Copy the celebrity's outfit
When it comes to generating ideas for TikTok content, sometimes it's best to look at what others have already worn. It's no secret that celebrity style often goes beyond the price range available to most, while the outfits of the stars inspire many. People are interested in looking at them and want to repeat them. Therefore, this type of video on tiktok is a great way to grab the attention of your audience. Many popular bloggers started with this genre.
The main thing here is not to get carried away with recreating every detail in an exact copy of the outfit, but instead, you should focus on creating the overall atmosphere of the image with the help of key strokes. Choose celebrities with a style similar to yours so you can easily use items in your closet without wasting money on new things.
Dressing like our friends Monica & Rachel #HorrorTok #dressinglike #fashiontiktok #alphet #friendstvshowtiktok #fashion #ootd #fallstyle #lookbook
♬ wait a minute like that – magdalenabaymusic
But if you want to go outside your comfort zone and show maximum creativity, then you can try to copy some unusual image for you – for example, a spectacular evening dress. Remember that any household items will do here – the main thing is that it is bright and funny. Revisit the work of the participants of the popular lockdown challenges about couture and Met Gala for inspiration and get started!
Kendall Jenner / blogger Emmanuel Ferrari
3. Show your purchases
Shopping videos have long been a popular online genre, but thanks to tiktok's features, these videos are now more dynamic and visually interesting.
Videos with catch from vintage stores and second-hand stores are always of particular interest to the public. Experienced bloggers advise you to immediately mount in such videos and images in which you are already dressed in these clothes. This will give viewers a better understanding of the thing and how it looks, which, of course, will add to the spectacle of your video.
4 use viral music
Tiktok has become a real launching pad for musicians today – for example, Lil Nas X became famous after his debut song went viral on this social network. But this phenomenon can help not only novice musicians, but also bloggers themselves. So, tiktokers advise using songs popular on the social network, as this significantly increases the chances of getting into recommendations to other people who have already watched videos with such a video sequence, as well as in various collections. It is worth keeping in mind the songs that have been familiar to everyone for a long time thanks to advertising.
Which was your favorite #fashiontiktok #ootd #stylehack
♬ original sound – Dakota Rivers
Also, TikTokers recommend using music as a source of inspiration. For example, take a hit from a certain era and style the outfit in the fashion of that time.
5. create a themed lookbook
If you haven't been shopping for a long time or just want to take a fresh look at the clothes you already own, then try yourself as a stylist and create a video lookbook. These videos are considered one of the most inspiring in the trendy tiktok segment.
@stylewithmaddi Getting ready in the 70s #fyp #whatidwear #decades #decadeslooks # 1970s #vintagefashion # 70s #mystyle #fashion #outfits #foryoupage #vintage ♬ Le Freak – Chic
Here it is worth deciding on a topic: 1970s fashion, a selection of outfits in the style of some popular video or visualization of a specific trend (for example, in the summer, videos with the aesthetics of a “coconut girl” – beach fashion from the early 2000s) were viral in Tiktok. The viewers also like the selection of bright seasonal outfits.
6 experiment with handmade
Various life hacks always get a lot of views. In the fashionable segment of tiktok, this genre is also popular, because it not only allows you to demonstrate your creativity, but also helps viewers learn something new and immediately take advantage of the advice themselves.
From how to tie a scarf or turn it into a top, to customize jeans or jackets, the creativity is truly limitless. Helpful advice is also in demand, such as how to care for white sneakers or remove stains.
end result had some big ari vibes tbh #thriftflip #upcycle #sewing #diy #styleinspo
♬ positions – Ariana Grande
7 share your looks every day
The easiest (after all, every day you are really going to work or school) and at the same time an effective way to attract an audience is to show your outfits for every day. This genre is known online under the acronym OOTD (outfit of the day). And it acts on the audience just magically – there is something really fascinating in watching someone collect their image from start to finish or just show off their outfit of the day.
5 days of mostly vintage / thrifted fits! #buylesswearmore #slowfashiontiktok #buyless #sustainablefashion #personalstyle #springstyleinspo #vintage
♬ déjà vu sickmix – Sickickmusic
This is one of the most effective ways to get started. Such videos are successful because people are familiar with this situation, they can see themselves in this video, situations are commonplace, but also close to millions!
– says Tiktoker Joe Flow.
To create this type of content, you can start collecting videos straight from your pajamas (the true start of any look) and add one shot at a time with the new item until your complete look is complete. You can also shoot a catwalk-style video during a regular walk, or edit multiple shots to get a panoramic video, and viewers can see your outfit from all angles.
8 make a pose video
If you feel the potential to outshine the posing queen Coco Rochu, then start posting videos in tiktok where the emphasis will be not so much on the outfits as on how you present them. Here, of course, you have to make sure that your poses really look impressive, and your viewers want to repeat them and learn something from you.
Reply to @joefloww_ these are my go to poses, hope y'all use them #tiktokfashionmonth #thriftflip #howto #pose #igtips
♬ original sound – xxtristanxo
People don't always watch fashion videos just because they are aesthetic. Sometimes they want information. Learning to do something gives you inspiration that ultimately helps you get followers,
– shares Flow.
Do you shoot a video for tiktok?